EU AI Act / Penalties
EU AI Act · Articles 99 to 101
The fines
Prohibited practices (Article 5)
Up to EUR 35 million or 7% of worldwide annual turnover, whichever is higher
Most other obligations (providers, deployers, importers, distributors, notified bodies, transparency)
Up to EUR 15 million or 3%
Incorrect, incomplete or misleading information to authorities
Up to EUR 7.5 million or 1%
General-purpose AI model providers (Article 101)
Up to EUR 15 million or 3%, imposed by the Commission
EU institutions (Article 100)
Up to EUR 1.5 million for prohibited practices, EUR 750,000 otherwise
SMEs and start-ups
The lower of the amount or percentage applies
Fines are set by looking at how serious the breach was, whether it was intentional and what you did to mitigate it. Provable records of what your AI did, and that a human checked it, are the strongest mitigation. Insurance, damages and the evidence
Plain-English summary by sebbi.pro of Regulation (EU) 2024/1689 as amended by Regulation (EU) 2026/1744. The official text is the only authoritative version: EUR-Lex.